Members of LIAA’s Creative Industries Incubator opens pop-up shop at Spice Shopping Center in December

On December 1, a pop-up shop of the members of the Creative Industries Incubator of the Investment and Development Agency of Latvia (LIAA) opened its doors at the Spice Shopping Center in Riga, where it is possible purchase products created by young entrepreneurs, as well as get to know the representatives of this community and their various companies. 

In the spirit of the holidays, there will be an opportunity to buy versatile, innovative and practical products for gifts, as well as to get to know the new community of entrepreneurs, which has formed under the auspices of the LIAA Creative Industries Incubator. This community brings together bright and interesting personalities and spans a wide variety of industries.

Within the community, members not only create and develop their companies in the direction of the set goals, but also learn, get inspired and support each other. Therefore, the concept of the shop is also to show this diversity, as well as to inspire other young entrepreneurs to follow their ideas and goals. In the community pop-up store of the LIAA Creative Industries Incubator, it will be possible not only to buy gifts for the holidays, but also to meet the founders and employees of the various companies, get acquainted and talk with them.

"The self-initiative of the members of creative industries incubators is a clear example of the value of community, which is an integral part of incubators. As an incubator, we are flexible in our non-material support and primarily look at the needs of our participants, which we always fulfill within the limits of our possibilities. The self-organization of the participants in the creation of a joint pop-up shop also gave us a clear signal for support, as we see several benefits in it - the opportunity to meet our customers during the active sales period, promote our products, generate revenue, but most importantly, practically, through experience, learn to create cooperation in the B2B segment and look at sales more broadly than usual. Cooperation with a supermarket or retail chain is the dream of many incubator participants. Being in a shopping center with a common stand is a step closer to this realization. We see that the benefits of promoting and marketing Latvia's exportable and innovative products are not only for incubator companies, but also the image of stores and Latvia in general, and this would be a goal to be implemented regularly or even permanently," says Karine Kalniņa, head of the LIAA Creative Industries Incubator.

"The Spice Shopping Center stands for young talents and young entrepreneurs, therefore we are pleased to support the pop-up shop of LIAA members. There is real joy in young entrepreneurs who are able to be bold and inspire others by creating high-quality and unique products right here in Latvia. As the wonderful Christmas season approaches, we invite residents to support local businesses by choosing beautiful gifts with added value," says Iveta Priedīte, director of the Spice and Spice Home shopping centers.

A total of 13 members of the LIAA Creative Industries Incubator community are participating in the pop-up shop:

Ausma is a producer of children's content and creator of various popular children’s programs in Latvia, such as Tutas Lietas, Ukulele and Emī and Rū. Ausma offers toys, games, books, clothes and other things based on the theme of the programs.

BALTAIS VALIS is an illustrated, educational magazine and book publisher for children. The magazine is a great storehouse of ideas for the whole family, while the books will be useful for those who want to read more, learn more or be creative.

ULECE kids is a Latvian brand for children, which creates organic, heatable dolls and bed warmers with cherry pits or grape seed filling, as well as thermophores with fabric covering.

lovin is a modern designer underwear brand for a free, brave woman who follows her own path and knows her own truth. The lovin brand creates sophisticated bralettes, comfortable panties and accessories from silk, tulle and lace.

MIZO is a backpack brand that focuses on the principles of slow fashion - being responsible for both the customer and the environment. MIZO bags and backpacks are a great accessory for a business meeting, as well as for a visit to the theater.

For Lovers and Trees creates 100% natural, high quality knitwear. The company's mission is to love nature and inspire women to go out into nature more, while feeling warm, comfortable and beautiful.

MUTA is a sustainable clothing and lifestyle brand that produces organic home and leisure clothing made with cotton in Latvia. The company's goal is to make customers feel comfortable in any life situation.

TULLIA HOME offers home textiles - velvet decorative pillows and satin bed linen, tablecloths and cloth napkins. Hand-painted and printed on specially selected fabric, Latvian forest and nature motifs will conjure up a festive feeling at home!

Cloudberry makes designer stationery items and gifts. The most popular of them are two-sided goal planners that help you find the 25th hour in a day and photo albums that will complement photos with design cards.

Mini Explorer offers minimalist wooden toys for children, made using handmade and sustainable materials.

PETIT BABU offers home textile goods and accessories for children made in Latvia. The company's offer includes changing mats, bath towels and robes, bed linen, blankets, babynests and much more.

Babbit ® is a music center with built-in Spotify®, specially created for families raising curious and independent children. Babbit ® has created an innovative solution that allows the child to choose the music him or herself.

REEDEFIN is a Mediterranean-inspired, inclusive swimwear and beachwear brand whose elaborate, form-fitting designs beautifully compliment the body type of any woman.